Social Media + Blog Strategy: Saba®.
This portfolio highlights my work with Saba®, where I created blog content and Instagram graphics to educate and engage audiences on women’s health topics. From stress and menstrual cycles to endometriosis and giveaways, these pieces demonstrate my ability to blend design, copywriting, and strategy across platforms.
How Stress Affects Your Menstrual Cycle
This Instagram graphic was designed to grab attention with humor and relatability, introducing readers to my blog on how stress impacts the menstrual cycle. The blog provided science-backed insights into irregular periods, spotting, and PMS, while the graphic served as a social hook to encourage engagement and drive traffic to the full article.
What Your Discharge is Telling You
As part of a women’s health content series for Saba®, I created both blog articles and complementary Instagram graphics to educate and engage audiences on essential topics, including stress and menstrual cycles, vaginal discharge, and overall period health. While the blogs provided in-depth, research-based explanations, the Instagram graphics delivered approachable, eye-catching content designed to spark conversation and drive readers to the full articles. This integrated approach highlights my ability to develop cohesive campaigns across multiple platforms.
Endometriosis Awareness Campaign
This graphic was created to debunk common misconceptions about endometriosis, simplifying complex health information into an engaging, shareable format. Paired with a longer blog article on Saba’s platform, the campaign aimed to educate readers about endometriosis, highlight its symptoms and challenges, and normalize conversations around menstrual health.